The must-read summary of Joel Comm and Ken Burge's book: "Twitter Power: How to Dominate Your Market One Tweet at a Time".This complete summary of the ideas from Joel Comm and Ken Burge's book "Twitter Power" shows the benefits of using Twitter as a worthwhile business tool. Savvy businesses are now beginning to integrate Twitter into the campaigns to create...
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The must-read summary of Joel Stern and John Shiely's book: "The EVA Challenge: Implementing Value-Added Change in an Organization".This complete summary of the ideas from Joel Stern and John Shiely's book "The EVA Challenge" shows how Economic Value Added is the best and most direct measure of whether a business is creating wealth when the cost of its capital has...
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The must-read summary of John Hagel III and Marc Singer's book: "Net Worth: Shaping Markets When Customers Make the Rules".This complete summary of the ideas from John Hagel III and Marc Singer's book "Net Worth" shows that, until now, big businesses have held the upper hand in the gathering of information about consumers. These companies have, in turn, generated sizable...
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The must-read summary of John Hagel III, John Seely Brown and Lang Davison's book: "The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion".This complete summary of the ideas from John Hagel III, John Seely Brown and Lang Davison's book "The Power of Pull" shows that a profound change is underway in commerce and in...
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The must-read summary of John Mangieri and Cathy Block's book: "Power Thinking: How the Way You Think Can Change the Way You Lead".This complete summary of the ideas from John Mangieri and Cathy Block's book "Power Thinking" highlights that very few people are formally taught how to think, thus most managers and leaders try to get by on the patterns...
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The must-read summary of John Naisbitt and Patricia Aburdene's book: "Re-Inventing the Corporation: Transforming Your Job and Your Company for the New Information Society".This complete summary of the ideas from John Naisbitt and Patricia Aburdene's book "Re-Inventing the Corporation" shows that there is currently a window of opportunity open to re-invent the way business and society is structured. This opportunity...
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The must-read summary of John Naisbitt's book: "Megatrends: Ten New Directions Transforming Our Lives".This complete summary of the ideas from John Naisbitt's book "Megatrends" shows that the world is in the middle of great transformation - from an industrial era to an information era. In his book, the author explains how this presents new sets of realities to businesses, which...
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The must-read summary of John Rossman's book: "The Amazon Way: 14 Leadership Principles Behind the World’s Most Disruptive Company".This complete summary of the ideas from John Rossman's book "The Amazon Way" reveals the leadership ‘secrets’ behind one of the biggest companies in the world. These fourteen leadership principles include obsessing over the customer, thinking big and always insisting on the...
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The must-read summary of Julie Strasser and Laurie Becklund's book: "Swoosh: The Unauthorized Story of Nike and the Men Who Played There".This complete summary of the ideas from Julie Strasser and Laurie Becklund's book "Swoosh" reveals the fascinating story of Phil Knight and how he founded a small shoe company (Blue Ribbon Sports) in 1964 which became the most successful...
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The must-read summary of Kara Swisher's book: "AOL.com: How Steve Case Beat Bill Gates, Nailed the Netheads and Made Millions in the War for the Web".This complete summary of the ideas from Kara Swisher's book "AOL.com" tells the story of Bill Von Meister and Steve Case and how they created AOL. In this book, the author explains how the company...
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The must-read summary of Karen Southwick's book: "High Noon: The Inside Story of Scott McNealy and the Rise of Sun Microsystems".This complete summary of the ideas from Karen Southwick's book "High Noon" tells the story behind the success of Sun Microsystems from its creation in 1982 to 1999, when over half of companies worldwide were using Java technology and Sun...
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The must-read summary of Kenichi Ohmae's book: "The Invisible Continent: Four Strategic Imperatives of the New Economy".This complete summary of the ideas from Jenichi Ohmae's book "The Invisible Continent" shows that the discovery of a new continent has always created substantial opportunities to create wealth. According to Ohmae, the same opportunities are arising today, not because of the discovery of...
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The must-read summary of Kevin Kelly's book: "New Rules for the New Economy: 10 Radical Strategies for a Connected World".This complete summary of the ideas from Kevin Kelly's book "New Rules for the New Economy" shows how our world is now focused on connectivity. The new economy is all about communication becoming deeper, more cost effective and wider than ever...
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The must-read summary of Kevin Lawton and Dan Marom's book: "The Crowdfunding Revolution: Social Networking Meets Venture Financing".This complete summary of the ideas from Kevin Lawton and Dan Marom's book "The Crowdfunding Revolution" shows that crowdfunding is an innovative, collaborative way to fund projects: it is the fusion of social networking and venture capitalism to obtain funding for worthy causes,...
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The must-read summary of Larry Bossidy and Ram Chaean's book: "Execution: The Discipline of Getting Things Done"This complete summary of the ideas from Larry Bossidy and Ram Chaean's book "Execution" shows that the gap between what a company promises and the results it actually achieves is the biggest issue facing businesses. This summary names and explains the key building blocks...
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The must-read summary of Larry Downes and Chunka Mui's book: "Unleashing the Killer App: Digital Strategies for Market Dominance".This complete summary of the ideas from Larry Downes and Chunka Mui's book "Unleashing the Killer App" shows that killer apps are compelling new commercial products and services that are created when new technologies, products and services combine in radical ways. They...
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