The must-read summary of Peter Keen and Mark McDonald's book: "The E-process Edge: Creating Customer Value and Business Wealth in the Internet Era".This complete summary of the ideas from Peter Keen and Mark McDonald's book "The E-process Edge" shows how in order to succeed, an internet business must address three crucial issues: how to establish a good enough relationship for...
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The must-read summary of Peter S. Cohan's book: "Net Profit: How to Invest and Compete in the Real World of Internet Business".This complete summary of the ideas from Peter S. Cohan's book "Net Profit" shows how thousands of businesses are in the process of migrating to the Internet because the entry barriers are so low at the present time. The...
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The must-read summary of Peter Senge's book: "The Fifth Discipline: The Art & Practice of the Learning Organization".This complete summary of the ideas from Peter Senge's book "The Fifth Discipline" shows how important it is to learn faster than the competition. In his book, the author explains how you can get rid of obstacles that stop your company from learning...
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The must-read summary of Peter Sims' book: "Little Bets: How Breakthrough Ideas Emerge from Small Discoveries".This complete summary of the ideas from Peter Sims' book "Little Bets" shows that the best way to discover promising ideas is by placing lots of idea seeds and then building on those that work. In his book, the author explains how to use the...
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The must-read summary of Philip Kotler, Hermawan Kartajaya and Iwan Setiawan's book: "Marketing 3.0: From Products to Customers to the Human Spirit".This complete summary of the ideas from Philip Kotler, Hermawan Kartajaya and Iwan Setiawan's book "Marketing 3.0" charts the movements of marketing strategies and suggests how businesses should market themselves today. In their book, the authors explain the evolution...
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The must-read summary of Pip Coburn's book: "The Change Function: Why Some Technologies Take Off and Others Crash and Burn".This complete summary of the ideas from Pip Coburn's book "The Change Function" shows how launching new technology is a high-stake business: failure is expensive and success lucrative. Often failure or success is not predicated on the technology itself, but on...
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The must-read summary of Ricardo Semler's book: “The Seven-Day Weekend: Finding The Work/Life Balance”.This complete summary of the ideas from “The Seven-Day Weekend” exposes the origins of ingrained habits in the business world and explains how changing them might be for the better. This useful summary provides you with the tools necessary to identify said habits in your company and...
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The must-read summary of Richard E. S. Boulton, Barry D. Libert and Steve M. Samek's book: "Cracking The Value Code: How Successful Business Are Creating Wealth in the New Economy". This complete summary of the ideas from Richard E. S. Boulton, Barry D. Libert and Steve M. Samek's book "Cracking The Value Code" shows that successful organisations are creating value...
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The must-read summary of Richard Rumelt's book: "Good Strategy Bad Strategy: The Difference and Why It Matters".This complete summary of the ideas from "Good Strategy Bad Strategy" explains what strategy is and exposes the three elements of a good strategy: diagnosis, guiding policy, and coherent actions, thus effectively providing you with the tools necessary to identify, devise and implement a...
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The must-read summary of Robbie Kellman Baxter's book: "The Membership Economy: Find Your Superusers, Master the Forever Transaction and Build Recurring Revenue".This complete summary of the ideas from Robbie Kellman Baxter's book "The Membership Economy" highlights the fact that more and more corporate giants (like Apple and Amazon) are re-thinking their business models to go from selling individual products to...
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The must-read summary of Robert Cooper's book: "Get Out Of Your Own Way: The Five Keys to Surpassing Everyone’s Expectations”. This complete summary of the ideas from Robert Cooper's book "Get Out of Your Own Way" shows that some individuals and teams achieve what others consider to be impossible. This summary highlights that the biggest barrier to accomplishing your dreams...
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The must-read summary of Robert J. Serling's book: "Legend & Legacy: The Story of Boeing and Its People".This complete summary of the ideas from Robert J. Serling's book "Legend & Legacy" charts the fascinating journey of Boeing, highlighting successes, near-disasters, and strategic wins. In his book, the author explains how Boeing took risks at crucial times, such as into the...
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The must-read summary of Robert Kaplan and David Norton's book: "The Execution Premium: Linking Strategy to Operations for Competitive Advantage".This complete summary of the ideas from Robert Kaplan and David Norton's book "The Execution Premium" explains that the concept of an "execution premium" is the extraordinary value which gets created by an organisation when it clarifies its strategy and then...
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The must-read summary of Robert Lacey's book: "Ford: The Men and the Machine".This complete summary of the ideas from Robert Lacey's book "Ford: The Men and the Machine" tells the fascinating story of the men and women behind the giant automobile industry. In this entertaining and detailed biography, the author focuses on the public and private lives of manufacturer Henry...
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The must-read summary of Robert Scoble and Shel Israel's book: "Naked Conversations: How Blogs Are Changing the Way Businesses Talk with Customers".This complete summary of the ideas from Robert Scoble and Shel Israel's book "Naked Conversations" shows how blogs changed from being quirky entities for exhibitionists to crossing over into the broader business community. "Blogging" is becoming an extremely effective...
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The must-read summary of Robert Spector's book: "Amazon.com. Get Big Fast: Inside the Revolutionary Business Model That Changed the World".This complete summary of the ideas from Robert Spector's book "Amazon.com. Get Big Fast" points to the fact that not many of us would have thought, twenty years ago, that we would be buying books from a computer, let alone reading...
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