The must-read summary of David Price's book: "The Pixar Touch: The Making of a Company".This complete summary of the ideas from David Price's book "The Pixar Touch" is based on interviews given by company insiders. It tells the story of the American computer animation film studio, from its early days to its acquisition by Disney. In his book, the author...
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The must-read summary of David Stauffer's book: "It's a Wired, Wired World: Business the AOL Way".This complete summary of the ideas from David Stauffer's book "It's a Wired, Wired World" shows that AOL has been able to achieve impressive preeminence in such a highly competitive marketplace, despite not being created until 1985. The company’s longevity and ability to move forward...
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The must-read summary of David Vise and Mark Malseed's book "The Google Story: Inside the Hottest Business, Media and Technology Success of Our Time".This complete summary of the ideas from David Vise and Mark Malseed's book "The Google Story" tells the tale of the rise of one of the most remarkable internet stars of our time. In 1998, when Sergey...
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The must-read summary of Davie Bovet and Joseph Martha's book: "Value Nets: Breaking the Supply Chain to Unlock Hidden Profits".This complete summary of the ideas from Davie Bovet and Joseph Martha's book "Value Nets" shows how the concept of "value nets" bring supply chain management and performance into the digital business era. In their book, the authors explain how a...
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The must-read summary of Deborah Perry Piscione's book: "Secrets of Silicon Valley: What Everyone Else Can Learn from the Innovation Capital of the World".This complete summary of the ideas from Deborah Perry Piscione's book "Secrets of Silicon Valley" shows how we can all learn something from the world's most prosperous and successful group of companies. In this book, the author...
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The must-read summary of Don Tapscott and Anthony Williams' book: "Wikinomics: How Mass Collaboration Changes Everything".This complete summary of Don Tapscott and Anthony Williams' book "Wikinomics" shows that a new and much more collaborative way to do business is emerging as a powerful force. Companies are opening up their internal processes to input and suggestions from outsiders who bring fresh...
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The must-read summary of Don Tapscott, Alex Lowy and David Ticoll's book: "Blueprint To The Digital Economy: Creating Wealth in the Era of E-Business". This complete summary of the ideas from Don Tapscott, Alex Lowy and David Ticoll's book "Blueprint To The Digital Economy" shows that the digital economy – computers teamed with communication networks – has the potential to...
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The must-read summary of Donald Mitchell and Carol Coles' book: "The Ultimate Competitive Advantage: Secrets of Continually Developing a More Profitable Business Model".This complete summary of the ideas from Donald Mitchell and Carol Coles' book "The Ultimate Competitive Advantage" shows that the most successful companies are consistently experimenting to improve and reinvent their business models. This usually has the potential...
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The must-read summary of Duane Forrester's book: "Turn Clicks into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue".This complete summary of the ideas from Duane Forrester's book "Turn Clicks into Customers" shows how monetising a website takes planning and work. In his book, the author explains that you need to have two different activities happening at all times:...
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The must-read summary of Ekaterina Walter and Jessica Gioglio's book: "The Power of Visual Storytelling: How to Use Visuals, Videos and Social Media to Market Your Brand".This complete summary of the ideas from Ekaterina Walter and Jessica Gioglio's book "The Power of Visual Storytelling" tells you how to use engaging visuals and graphics to tell the story of your business....
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The must-read summary of Evan Schwartz's book: "Digital Darwinism: 7 Breakthrough Business Strategies for Surviving in the Cutthroat Web Economy".This complete summary of the ideas from Evan Schwartz's book "Digital Darwinism" shows how Darwin's theory can be equally applied to the digital business landscape, where huge numbers of web-based businesses are being created every day. Only the fittest and most...
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The must-read summary of Evan Schwartz's book: "Webonomics: Nine Essential Principles for Growing Your Business on the World Wide Web".This complete summary of the ideas from Evan Schwartz's book "Webonomics" presents a strategy for delivering business principles and strategies for successful internet-based commerce. In his book, the author explains the nine principles of Webonomics which have been derived from the...
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The must-read summary of Florence Stone's book: "The Oracle of Oracle: The Story of Volatile CEO Larry Ellison and the Strategies Behind His Company's Phenomenal Success".This complete summary of the ideas from Florence Stone's book "The Oracle of Oracle" tells the fascinating story of Larry Ellison. He is an American business magnate and chief executive officer of Oracle Corporation, the...
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The must-read summary of Frances Cairncross' book: "The Company of the Future: How the Communications Revolution is Changing Management".This complete summary of the ideas from Frances Cairncross' book "The Company of the Future" shows how the internet is forever changing how good companies will be structured and managed in the future. Irrespective of how the dot-coms are valued in the...
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The must-read summary of Frances Frei and Anne Morriss' book: "Uncommon Service: How to Win by Putting Customers at the Core of Your Business".This complete summary of the ideas from Frances Frei and Anne Morriss' book "Uncommon Service" shows that it’s not enough to demand that employees deliver a great service. In other words, it is indispensable to design a...
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The must-read summary of Frank Feather's book: "FutureConsumer.com: The Webolution of Shopping to 2010".This complete summary of the ideas from Frank Feather's book "FutureConsumer.com" shows how the internet revolution has taken the shopping experience out of shops and into the home. This transition is set to completely transform the commercial and personal lifestyle landscape, effectively reversing everything in the industrial...
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