The must-read summary of Michael Cunningham's book: "B2B: How To Build a Profitable E-Commerce Strategy". This complete summary of the ideas from Michael Cunningham's book "B2B" shows that there are huge advantages in B2B e-commerce that have come about thanks to the dynamic marketplace at our fingertips. The trick is not to hang around. Now is the time to act...
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The must-read summary of Michael Dell and Catherine Fredman's book: "Direct from Dell: Strategies That Revolutionized an Industry".This complete summary of the ideas from Michael Dell and Catherine Fredman's book "Direct from Dell" tells the story of how Dell grew from a start-up company in 1984 to become the second largest manufacturer and marketer of computers in the world. In...
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The must-read summary of Michael Gerber's book: "The E-Myth Enterprise: How to Turn a Great Idea into a Thriving Business".This complete summary of the ideas from Michael Gerber's book "The E-Myth Enterprise" shows how you can take a great idea and turn it into a thriving and enduring business by meeting two absolute requirements: satisfying your influencers and meeting preferences....
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The must-read summary of Michael Lewis' book: "Flash Boys: A Wall Street Revolt".This complete summary of the ideas from Michael Lewis' book: "Flash Boys" explains the increase of high-frequency trading (HFT) in the US market and Dan Spivey's project to connect a data centre in Chicago to a stock exchange in northern New Jersey by fibre optic cable. This summary...
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The must-read summary of Michael Malone's book: "Bill & Dave: How Hewlett and Packard Built the World’s Greatest Company".This complete summary of the ideas from Michael Malone's book "Bill & Dave" tells the story of how Hewlett and Packard built one of the world’s greatest companies. In his book, the author reveals all about their lives and how they met...
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The must-read summary of Michael Masterson and MaryEllen Tribby's book: "Changing the Channel: 12 Easy Ways to Make Millions for Your Business".This complete summary of the ideas from Michael Masterson and MaryEllen Tribby's book "Changing the Channel" shows how it is no longer enough to be good at just one type of marketing. In today's market, it is necessary to...
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The must-read summary of Mitch Joel's book: "Ctrl Alt Delete: Reboot Your Business. Reboot Your Life. Your Future Depends On It.".This summary of the ideas from Mitch Joel's book "Ctrl Alt Delete" highlights that every industry will sooner rather than later be forced to make the transition into the fully-digital future of business. This summary highlights that the need to...
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The must-read summary of O. Casey Corr's book: "Money from Thin Air: The Story of Craig McCaw, the Visionary, who Invented the Cell Phone Industry, and His Next Billion-Dollar Idea".This complete summary of the ideas from O. Casey Corr's book "Money from Thin Air" tells the lively story of an entrepreneur who changed the face of the cellular industry: Craig...
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The must-read summary of Ori Brafman and Rod Beckstrom's book: "The Starfish and the Spider: The Unstoppable Power of Leaderless Organizations".This complete summary of the ideas from Ori Brafman and Rod Beckstrom's book "The Starfish and the Spider" shows how most companies in the past were 'spiders', with rigid hierarchies and a well-defined corporate structure. But nowadays, new 'starfish' companies...
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The must-read summary of Pat O'Bryan's book: "Your Portable Empire: How to Make Money Anywhere While Doing What You Love".This complete summary of the ideas from Pat O'Bryan's book "Your Portable Empire" shows how the internet now makes it feasible and practical for you to build and run your own “portable empire” – an online business which can be run...
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The must-read summary of Patricia B. Seybold's book: Customers.com: How to Create a Profitable Business Strategy for the Internet and Beyond".This complete summary of the ideas from Patricia B. Seybold's book "Customers.com" shows how your existing customers are the key to developing and implementing a successful e-commerce strategy. In her book, Patricia B. Seybold explains how you can position yourself...
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The must-read summary of Paul and Sarah Edwards and Laura C. Douglas' book: "Getting Business to Come to You: Everything You Need to Do Your Own Advertising & Sales Promotions".This complete summary of the ideas from Paul and Sarah Edwards and Laura C. Douglas' book "Getting Business To Come To You" shows that the only truly essential element for a...
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The must-read summary of Perry Marshall’s book: “80/20 Sales and Marketing: The Definitive Guide to Working Less and Making More”. This complete summary of the ideas from Perry Marshall’s book “80/20 Sales and Marketing” explains how 80% of your results will come from 20% of your efforts and this principle can be applied to any area of life. The author...
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The must-read summary of Pete Mazany's book: "Teamthink: Team New Zealand: The "Black Magic" of Management Behind the 1995 America's Cup Success".This complete summary of the ideas from Pete Mazany's book "Teamthink: Team New Zealand" presents a "vision-driven" model for managing extraordinary teams, projects and organisations. This model for successful project management was exemplified by the success of Team New...
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The must-read summary of Peter Diamandis and Steven Kotler's book: "Bold: How to Go Big, Create Wealth and Impact the World".This complete summary of the ideas from Peter Diamandis and Steven Kotler's book "Bold" shows that nowadays anybody can get involved in the technology industry and make money from it; they just need to have a bold mindset. The authors...
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The must-read summary of Peter H. Diamandis and Steven Kotler’s book: "Abundance: The Future Is Better Than You Think". This complete summary of the ideas from Peter H. Diamandis and Steven Kotler’s book “Abundance” shows how advances in technology will make the world capable of meeting and exceeding the basic needs of every human on the planet. According to the...
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