Home » business success

business success

  • A must-read summary of Michel Robert and Bernard Racine's book: "e-Strategy Pure & Simple: Connecting Your Internet Strategy To Your Business Strategy".This complete summary of the ideas from Michael Robert and Bernard Racine's book "e-Strategy Pure & Simple" shows that many CEOs are baffled by the Internet, and are delegating their decisions about an Internet strategy to consultants and IT...
    Read more

  • The must-read summary of Brian P. Moran and Michael Lennungton's book: “The 12 Week Year: Get More Done in 12 weeks than Others Do in 12 Months”.This complete summary of the ideas in Brian P. Moran’s and Michael Lennungton’s book “The 12 Week Year” explains that for many companies, December is the best sales month of the year as everyone...
    Read more

  • The must-read summary of Adrian C. Ott's book: "The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy".This complete summary of the ideas from Adrian C. Ott's book "The 24-Hour Economy" shows that "time is money" is an outdated concept. In his book, the author explains that time is now far more important when consumers make decisions. People...
    Read more

  • The must-read summary of Adrian Gostick and Chester Elton's book: "The Carrot Principle: How the Best Managers Use Recognition to Engage Their People, Retain Talent, and Accelerate Performance".This complete summary of the ideas from Adrian Gostick and Chester Elton's book "The Carrot Principle" presents the results of a study on workplace productivity. This study has shown there are tangible and...
    Read more

  • The must-read summary of Adrian Slywotzky and Karl Weber's book: "The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs".This complete summary of the ideas from Adrian Slywotzky and Karl Weber's book "The Upside" shows that the new strategic imperative in business is to find practical ways you can harness the upside growth potential of every moment of...
    Read more

  • The must-read summary of Al Ries and Jack Trout’s book: “Marketing Warfare: How Corporations Are Applying Military Strategies to Business”. This complete summary of the ideas from Al Ries and Jack Trout’s book “Marketing Warfare” shows how important it is for companies to stay ahead of their competitors in today’s overcrowded market. The authors explain how leaders can adopt military...
    Read more

  • The must-read summary of Albert J. Dunlap's book: "Mean Business: How I Save Bad Companies and Make Good Companies Great".This complete summary of the ideas from Albert J. Dunlap's book "Mean Business" shows that the essence of business is competitiveness. Success in business is not built on a foundation of being good enough to survive. Instead, long-term success is based...
    Read more

  • The must-read summary of Alex Hiam's book: "Making Horses Drink: How to Lead and Succeed in Business".This complete summary of the ideas from Alex Hiam's book "Making Horses Drink" shows that, in a commercial setting, your employees are your horsepower - the people with the potential to take the company to great results. In this book, the author explains that...
    Read more

  • The must-read summary of Amey Stone and Mike Brewster's book: "King of Capital: Sandy Weill and the Making of Citigroup".This complete summary of the ideas from Amey Stone and Mike Brewster's book "King of Capital" investigates the career of Sandy Weill, entrepreneur and CEO of Citigroup. In their book, the authors reveal the secrets behind his success: his interest in...
    Read more

  • The must-read summary of Amir Hartman and John Sifonis' book: "Net Ready: Strategies for Success in the E-conomy".This complete summary of the ideas from Amir Hartman and John Sifonis' book "Net Ready" asks an important question to all entrepreneurs: "Is your company ready for the Net?". In their book, the authors explain that before taking on any new business initiatives...
    Read more

  • The must-read summary of Amir Hartman's book: "Ruthless Execution: What Business Leaders Do When Their Companies Hit the Wall".This complete summary of the ideas from Amir Hartman's book "Ruthless Execution" shows that every business, no matter how successful, eventually hits difficulties. When this happens, most businesses choose one of two strategies: trusting that hype will gloss over problems or savage...
    Read more

  • The must-read summary of Andy Sernovitz's book: "Word of Mouth Marketing: How Smart Companies Get People Talking".This complete summary of the ideas from Andy Sernovitz's book "Word of Mouth Marketing" shows how this type of marketing isn't really about the marketers, or even marketing itself. It's all about creating happy customers and making them your best advertisers. In his book,...
    Read more

  • The must-read summary of Annabelle Gawer and Michael Cusumano's book: "Platform Leadership: How Intel, Microsoft and Cisco Drive Industry Innovation".This complete summary of the ideas from Annabelle Gawer and Michael Cusumano's book "Platform Leadership" shows that the key to success in the high tech field is to succeed in moulding your product into a platform. Platform leaders use a business...
    Read more

  • The must-read summary of Barry Nalebuff and Ian Ayres' book: "Why Not? How to Use Everyday Ingenuity to Solve Problems Big and Small".This complete summary of the ideas from Barry Nalebuff and Ian Ayres' book "Why Not?" shows that innovation doesn’t have to be as high-tech and complicated as you might suspect. Loads of very good commercial ideas can be...
    Read more

  • The must-read summary of Bernard Roth’s book: "The Achievement Habit: Stop Wishing, Start Doing and Take Command of Your Life". This complete summary of the ideas from Bernard Roth’s book "The Achievement Habit" shows that it is in fact possible to make achievement a habit in both your personal and professional life. To do this, you must apply the "design...
    Read more

  • The must-read summary of Bertrand Cesvet, Tony Babinski and Eric Alper's book: "Conversational Capital: How to Create Stuff People Love to Talk About".This complete summary of the ideas from Bertrand Cesvet, Tony Babinski and Eric Alper's book "Conversational Capital" shows the importance of injecting intensity into ordinary products and services to turn them into experiences that consumers love and will...
    Read more