The must-read summary of David Stauffer's book: "It's a Wired, Wired World: Business the AOL Way".This complete summary of the ideas from David Stauffer's book "It's a Wired, Wired World" shows that AOL has been able to achieve impressive preeminence in such a highly competitive marketplace, despite not being created until 1985. The company’s longevity and ability to move forward...
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The must-read summary of Don Maruska's book: "How Great Decisions Get Made: 10 Easy Steps for Reaching Agreement on Even the Toughest Issues".This complete summary of the ideas from Don Maruska's book "How Great Decisions Get Made" shows that businesses decisions are often surrounded by fear; employees are scared to express an opinion and they feel threatened by change imposed...
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The must-read summary of Don Tapscott and Anthony Williams' book: "Wikinomics: How Mass Collaboration Changes Everything".This complete summary of Don Tapscott and Anthony Williams' book "Wikinomics" shows that a new and much more collaborative way to do business is emerging as a powerful force. Companies are opening up their internal processes to input and suggestions from outsiders who bring fresh...
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The must-read summary of Doug Hall's book: "Jump Start Your Business Brain: Scientific Ideas and Advice that Will Immediately Double Your Business Success Rate".This complete summary of the ideas from Doug Hall's book "Jump Start Your Business Brain" shows that success in business is not random, but the result of a well-researched, well-thought out and well-applied framework to get the...
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The must-read summary of Doug Sundheim's book: "Taking Smart Risks: How Smart Leaders Win When Stakes Are High".This complete summary of the ideas from Doug Sundheim's book "Taking Smart Risks" shows that when you stay in your comfort zone indefinitely, you really don’t feel alive. Thus to keep growing, you have to work towards achieving challenging goals which force you...
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The must-read summary of Douglas C. Merrill and James A. Martin's book: "Getting Organized in the Google Era: How to Get Stuff Out of Your Head, Find It When You Need It, and Get It Done Right". This complete summary of the ideas from Douglas C. Merrill's book "Getting Organized in the Google Era" shows that today’s world is fast-paced...
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The must-read summary of Drew Field's book: "Direct Public Offerings: The New Method for Taking Your Company Public".This complete summary of the ideas from Drew Field's book "Direct Public Offerings" explains how DPOs have now become a viable way for companies to sell stock directly to the public, without the expenses required for traditional IPO processes. In his book, Drew...
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The must-read summary of Duane Forrester's book: "Turn Clicks into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue".This complete summary of the ideas from Duane Forrester's book "Turn Clicks into Customers" shows how monetising a website takes planning and work. In his book, the author explains that you need to have two different activities happening at all times:...
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The must-read summary of Edward Lawler III and Christopher Worley's book: "Built to Change: How to Achieve Sustained Organizational Effectiveness".This complete summary of the ideas from Edward Lawler III and Christopher Worley's book "Built to Change" shows that the most valuable company in today's ever-evolving society is one that can change rapidly. In their book, the authors explain how doing...
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The must-read summary of Edward de Bono's book: "Simplicity: An Elegant and Powerful Business Concept".This complete summary of the ideas from Edward de Bono's book "Simplicity" shows how most consumer products are too complex for customers, who become frustrated by long instruction booklets; the same can be said for other processes and products. In his book, the author explains the...
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The must-read summary of Ethan Rasiel and Paul Friga's book: “The McKinsey Mind: Understanding and Implementing the Problem-Solving Tools and Management Techniques of the World’s Top Strategic Consulting Firm”. This complete summary of the ideas from "The McKinsey Mind" explores the reasons behind the tremendous success of the eponymous strategic consulting firm, and presents the structured problem-solving process each McKinsey...
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The must-read summary of Florence Stone's book: "The Oracle of Oracle: The Story of Volatile CEO Larry Ellison and the Strategies Behind His Company's Phenomenal Success".This complete summary of the ideas from Florence Stone's book "The Oracle of Oracle" tells the fascinating story of Larry Ellison. He is an American business magnate and chief executive officer of Oracle Corporation, the...
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The must-read summary of Frances Cairncross' book: "The Company of the Future: How the Communications Revolution is Changing Management".This complete summary of the ideas from Frances Cairncross' book "The Company of the Future" shows how the internet is forever changing how good companies will be structured and managed in the future. Irrespective of how the dot-coms are valued in the...
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The must-read summary of Fred Crawford and Ryan Matthews' book: "The Myth of Excellence: Why Great Companies Never Try to Be the Best at Everything".This complete summary of the ideas from Fred Crawford and Ryan Matthews' book "The Myth of Excellence" shows that many businesses fall into the trap of trying to be all things to all people and instead...
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The must-read summary of Frederick Newell's book: "Loyalty.Com: Customer Relationship Management in the New Era of Internet Marketing".This complete summary of the ideas from Frederick Newell's book "Loyalty.Com" shows how Customer Relationship Management is the process of making it easier and easier for customers to do business with you because you understand what they need better than anyone else. In...
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The must-read summary of Gary Hamel and Bill Breen's book: "The Future of Management".This complete summary of the ideas from Gary Hamel and Bill Breen's book "The Future of Management" demonstrates how the real fuel for long-term business success is never operational excellence, technology breakthroughs or even new business methods. Sooner or later, competitors will arrive who have superior operations,...
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