The must-read summary of Clayton Christensen, Scott Anthony and Erik Roth's book: "Seeing What's Next: Using the Theories of Innovation to Predict Industry Change".This complete summary of the ideas from Clayton Christensen, Scott Anthony and Erik Roth's book "Seeing What's Next" shows that successful businessmen, investors and entrepreneurs all share one trait: they have the ability to predict industry change...
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The must-read summary of Constantinos Markides and Paul Geroski's book: "Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets".This complete summary of the ideas from Constantinos Markides and Paul Geroski's book "Fast Second" demonstrates that the firms which develop and pioneer radical innovations are rarely the ones that ultimately end up dominating the markets they...
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The must-read summary of Cynthia Rabe's book: "The Innovation Killer: How What We Know Limits What We Can Imagine - And What Smart Companies Are Doing About It”.This complete summary of the ideas from Cynthia Rabe's book "The Innovation Killer" shows that thinking innovatively is a challenge for many organisations because it requires a rather delicate balancing act. On the...
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The must-read summary of Dan Kennedy's book: "The Ultimate Marketing Plan: Find Your Most Promotable Competitive Edge, Turn It Into a Powerful Marketing Message and Deliver It to the Right Prospects".This complete summary of the ideas from Dan Kennedy's book "The Ultimate Competitive Advantage" shows that the true essence of marketing is simple: getting the right message to the right...
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The must-read summary of Dan Steinbock's book: "The Nokia Revolution: The Story of an Extraordinary Company that Transformed an Industry".This complete summary of the ideas from Dan Steinbock's book "The Nokia Revolution" tells the story of the wireless communications giant and also covers the evolution of the company’s strategy through time. From its beginning in 1865 as a small timber...
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The must-read summary of Daniel Burrus and John David Mann's book: "Flash Foresight: How to See the Invisible and Do the Impossible".This complete summary of the ideas from Daniel Burrus and John David Mann's book "Flash Foresight" explains how a flash foresight is a "blinding flash of the future obvious". It is the ability to intuitively grasp what will unfold...
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The must-read summary of Daniel F. Spulber's book: "The Market Makers: How Leading Companies Create and Win Markets".This complete summary of the ideas from Daniel F. Spulber's book "The Market Makers" highlights an important question: "How do leading companies create markets for themselves?" In his book, the author explains that market makers create and manage consumer markets for goods and...
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The must-read summary of Daryl Conner's book: "Leading at the Edge of Chaos: How to Create the Nimble Organization".This complete summary of the ideas from Daryl Conner's book "Leading at the Edge of Chaos" shows that being nimble is now a key element of any sustainable competitive advantage that an organisation may attempt to secure and defend. Nimbleness is not...
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The must-read summary of Dave Anderson's book: "If You Don't Make Waves You'll Drown: 10 Hard-Charging Strategies for Leading in Politically Correct Times". This complete summary of the ideas from Dave Anderson's book "If You Don't Make Waves You'll Drown" shows that political correctness is draining the health and vitality out of many businesses because it encourages managers to patronise...
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The must-read summary of Dave Marcum, Steve Smith and Mahan Khalsa's book: "BusinessThink: Rules For Getting It Right – Now and No Matter What!" This complete summary of the ideas from Dave Marcum, Steve Smith and Mahan Khalsa's book "BusinessThink" shows that today, everyone in a business organization needs to be able to think logically and effectively. Therefore, what’s needed...
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The must-read summary of Dave Ulrich, Jack Zenger and Norm Smallwood's book: "Results-Based Leadership: How Leaders Build the Business and Improve the Bottom Line".This complete summary of the ideas from Dave Ulrich, Jack Zenger and Norm Smallwood's book "Results-Based Leadership" highlights that a leader's effectiveness can be measured by a simple equation - effective leadership is based on 4 Key...
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The must-read summary of David Aaker and Erich Joachimsthaler's book: "Brand-Leadership: The Evolving Paradigm".This complete summary of the ideas from David Aaker and Erich Joachimsthaler's book "Brand-Leadership" shows that creating and progressively building strong brands is an important commercial activity for most business enterprises. However, the way that strong brands are built is rapidly changing and evolving. A new paradigm...
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The must-read summary of David Aaker's book: "Building Strong Brands: How the Best Brand Managers Build Brand Equity".This summary of the ideas from David Aaker's book "Build Strong Brands" shows that a strong brand creates customer interest and loyalty, and can be an organization’s most valuable strategic asset. In fact, brand equity is historical – the current brand image is...
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The must-read summary of David Bunnell's book: "Making the Cisco Connection: The Story Behind the Real Internet Superpower".This complete summary of the ideas from David Bunnell's book "Making the Cisco Connection" tells the story of Sandy Lerner and Len Bosack, founders of Cisco. In his book, the author reveals all, right from the development of a local network system at...
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The must-read summary of David Kaplan's book: "The Silicon Boys and their Valley of Dreams: The Meek Didn't Inherit the Earth. The Geeks Did.".This complete summary of the ideas from David Kaplan's book "The Silicon Boys and their Valley of Dreams" reveals the history and culture of Silicon Valley. In his book, the author brilliantly captures the image of the...
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The must-read summary of David Price's book: "The Pixar Touch: The Making of a Company".This complete summary of the ideas from David Price's book "The Pixar Touch" is based on interviews given by company insiders. It tells the story of the American computer animation film studio, from its early days to its acquisition by Disney. In his book, the author...
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