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The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy

The 24-Hour Customer

Review and Analysis of Ott's Book

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The 24-Hour CustomerReview and Analysis of Ott's Book978251101832331EBookapplication/pdfBusinessNews PublishingThe must-read summary of Adrian C. Ott's book: "The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy".This complete summary of the ideas from Adrian C. Ott's book "The 24-Hour Economy" shows that "time is money" is an outdated concept. In his book, the author explains that time is now far more important when consumers make decisions. People don’t want to spend their time on boring, repetitive tasks and companies who want to get ahead will realise the importance of this Time-Value trade-off. This summary presents four categories of business and shows how each one relates to customers' time considerations.Added-value of this summary:- Save time- Understand key concepts- Expand your knowledgeTo learn more, read "The 24-Hour Customer" and discover the key to understanding the buying process of your customers.The must-read summary of Adrian C. Ott's book: "The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy".This complete summary of the ideas from Adrian C. Ott's book "The 24-Hour Economy" shows that "time is money" is an outdated concept. In his book, the author explains that time is now far more important when consumers make decisions. People don’t want to spend their time on boring, repetitive tasks and companies who want to get ahead will realise the importance of this Time-Value trade-off. This summary presents four categories of business and shows how each one relates to customers' time considerations.Added-value of this summary:- Save time- Understand key concepts- Expand your knowledgeTo learn more, read "The 24-Hour Customer" and discover the key to understanding the buying process of your customers.application/pdf1 business success, consumer behavior, innovation, leadership, marketing, strategic management, time management business success, consumer behavior, innovation, leadership, marketing, strategic management, time managementtextual
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The must-read summary of Adrian C. Ott's book: "The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy".This complete summary of the ideas from Adrian C. Ott's book "The 24-Hour Economy" shows that "time is money" is an outdated concept. In his book, the author explains that time is now far more important when consumers make decisions. People...
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The must-read summary of Adrian C. Ott’s book: “The 24-Hour Customer: New Rules for Winning in a Time-Starved, Always-Connected Economy”.

This complete summary of the ideas from Adrian C. Ott’s book “The 24-Hour Economy” shows that “time is money” is an outdated concept. In his book, the author explains that time is now far more important when consumers make decisions. People don’t want to spend their time on boring, repetitive tasks and companies who want to get ahead will realise the importance of this Time-Value trade-off. This summary presents four categories of business and shows how each one relates to customers’ time considerations.

Added-value of this summary:
– Save time
– Understand key concepts
– Expand your knowledge

To learn more, read “The 24-Hour Customer” and discover the key to understanding the buying process of your customers.

Product details

ISBN

9782511018323

Publisher

BusinessNews Publishing

Serie

BusinessBook Summaries

Format

PDF

Pages

31

File size

2.2 MB

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