The must-read summary of Chet Holmes' book: "The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies". This complete summary of the ideas from Chet Holme's book "The Ultimate Sales Machine" shows that you only have to focus on twelve core competencies to turn your business into the "Ultimate Sales Machine". In fact, success comes from...
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The must-read summary of Chip Conley's book: "The Rebel Rules: Daring to Be Yourself in Business".This complete summary of the ideas from Chip Conley's book "The Rebel Rules" shows how today's rebel entrepreneurs are those who start new companies that break the established rules. In his book, the author explains that you do not necessarily have to conform and do...
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The must-read summary of Chris Anderson's book: "Free: The Future of Radical Price"This complete summary of the ideas from "Free" explains that, in today’s business environment, companies can profit more by giving things away than they can by charging for them. But this isn’t just a digital economy phenomenon; it applies right across the global economy. In more and more...
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The must-read summary of Chris Anderson's book: "The Long Tail: Why the Future of Business is Selling Less of More".This complete summary of the ideas from Chris Anderson's book "The Long Tail" shows how the world of business is changing and commercial success in the 21st century will rely on multiple-niche marketing. The author explains that it is now better...
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The must-read summary of Chris Ducker's book: "Virtual Freedom: How to Work with Virtual Staff to Buy More Time, Become More Productive and Build Your Dream Business".This complete summary of the ideas from Chris Ducker's book "Virtual Freedom" details how many new entrepreneurs believe they have to do everything themselves. This method is impossible for a long period of time....
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The must-read summary of Chris Zook and James Allen's book: "Profit from the Core: Growth Strategy in an Era of Turbulence".This complete summary of the ideas from Chris Zook and James Allen's book "Profit from the Core" reveals the results of a study that was carried out to answer the question: “How do you grow a business profitably in a...
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The must-read summary of Chris Zook and James Allen's book: "Repeatability: Build Enduring Businesses for a World of Constant Change".This complete summary of the ideas from Chris Zook and James Allen's book "Repeatability" shows that repeating what has already proved successful is the key to growth, as it prevents companies from failing due to their complexity. In their book, the...
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The must-read summary of Chris Zook's book: "Unstoppable: Finding Hidden Assets to Renew the Core and Fuel Future Growth".This complete summary of the ideas from Chris Zook's book "Unstoppable" shows that, sooner or later, every company tends to reach a point at which its historical rate of growth flattens out. When you reach this junction, you have to decide whether...
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The must-read summary of Christine Harvey's book: "Secrets of the World's Top Sales Performers: Boost Your Performance with Winning Techniques". This complete summary of the ideas from Christine Harvey's book "Secrets of the World's Top Sales Performers" shows that sales is a unique profession: no other job provides an opportunity to use one's own personality to create financial success. In...
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The must-read summary of Chuck Martin, Peg Dawson and Richard Guare's book: "Smarts: Are We Hardwired for Success?".This complete summary of the ideas from Chuck Martin, Peg Dawson and Richard Guare's book "Smarts" shows that there are 12 executive skills that help you get stuff done. Most people are strong in two or three areas and weak in others. Effective...
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