The must-read summary of Terence Maher's book: "Bond: The Business Career of Alan Bond".This complete summary of the ideas from Terence Maher's book "Bond" tells the story of Australian entrepreneur, Alan Bond. In his book, the author covers his entire life, right from his childhood, and reveals how he came to be so successful. This summary provides readers with a...
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The must-read summary of Terri Sjodin's book: "Small Message Big Impact: How to Put the Power of the Elevator Speech Effect to Work for You".This complete summary of the ideas from Terri Sjodin's book "Small Message Big Impact" explains that an elevator speech is a brief speech that introduces your product in less than three minutes. This summary explains how...
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The must-read summary of Terry Bacon and David Pugh's book: "Winning Behavior: What the Smartest, Most Successful Companies Do Differently".This complete summary of the ideas from Terry Bacon and David Pugh's book "Winning Behavior" shows that winning companies treat their customers better than anyone else. In this way, they earn what can be termed as “behavioural differentiation”. In their book,...
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The must-read summary of Tetsuo Sakiya's book: "Honda Motor: the Men, the Management, the Machines".This complete summary of the ideas from Tetsuo Sakiya's book "Honda Motor" explains the business strategies and corporate culture behind Honda, and suggests why they are so successful. In his book, the author charts the development of Honda, from the beginning to the successful, multinational company...
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The must-read summary of Theodore Kinni and Al Ries' book: "Future Focus: How 21 Companies Are Capturing 21st Century Success".This complete summary of the ideas from Theodore Kinni and Al Ries' book "Future Focus" raises an essential question: What are the ingredients of 21st century corporate success? Using quantitative and qualitative criteria, the authors have identified a list of 21...
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The must-read summary of Thomas Baumgartner, Homayoun Hatami and Jon Vander Ark's book: "Sales Growth: Five Proven Strategies from the World's Sales Leaders".This complete summary of the ideas from Thomas Baumgartner, Homayoun Hatami and Jon Vander Ark's book "Sales Growth" highlights that today's market place clearly requires companies to be very good at selling. In their book, the authors explain...
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The must-read summary of Thomas Davenport and John Beck's book: "The Attention Economy: Understanding the New Currency of Business".This complete summary of the ideas from Thomas Davenport and John Beck's book "The Attention Economy" shows that the scarcest resource for businesses today is not capital, talent or ideas; it is attention. Consumers can only absorb so much information, or choose...
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The must-read summary of Thomas Davenport, Laurence Prusak and James Wilson's book: "What's the Big Idea? Creating and Capitalizing on the Best Management Thinking".This complete summary of the ideas from Thomas Davenport, Laurence Prusak and James Wilson's book "What's the Big Idea?" shows that when it comes to implementing new management ideas in an organisation, it's not the business gurus...
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The must-read summary of Thomas Friedman's book: "Hot, Flat and Crowded: Why We Need a Green Revolution – and How It Can Renew America". This complete summary of the ideas from Thomas Friedman's book "Hot, Flat and Crowded" shows that we are at a nexus of global warming (hot), globalisation, which means an affluent middle class wants to enjoy success,...
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The must-read summary of Thomas Friedman's book: "The Lexus and the Olive Tree: Understanding Globalization". This complete summary of the ideas from Thomas Friedman's book "The Lexus and the Olive" shows that globalisation is a fundamentally new and better way to do business. As such, a new and brighter era of globalisation is just in the process of beginning as...
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The must-read summary of Thomas J. Neff and James M. Citrin's book: "Lessons from the Top: The Search for America's Best Business Leaders".This complete summary of the ideas from Thomas J. Neff and James M. Citrin's book "Lessons from the Top" shows that there is no one single characteristic or business practice that is common to all great leaders. Instead,...
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The must-read summary of Thomas J. Watson, Jr.'s book: "Father, Son & Co.: My Life at IBM and Beyond".This complete summary of the ideas from Thomas J. Watson, Jr.'s book "Father, Son & Co." tells the story of how Thomas Watson, Sr. and his son built one of the greatest business success stories of all time, which changed the face...
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The must-read summary of Thomas L. Friedman's book: "The World Is Flat: A Brief History of the Twenty-First Century".This complete summary of the ideas from "The World Is Flat" explains that the changes undergone by the business world in the 21st century are a result of the availability of cheap and ubiquitous means of telecommunication. In addition to exposing the...
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The must-read summary of Tim Berry's book: "The Plan-As-You-Go Business Plan".This complete summary of the ideas from Tim Berry's book "The Plan-As-You-Go Business Plan" demonstrates how the formal business plan is no longer used in today's business world. That is why you need a plan that will grow and evolve with your business. In his book, the author explains how...
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The must-read summary of Tim Burns' book: "Enterpreneurship.com: How to Create a Winning Dot-Com Business Plan". This complete summary of the ideas from Tim Burns' book "Enterpreneurship.com" shows that the days of preparing highly detailed, 100-page business plans are over. In the new economy, change is happening constantly. Therefore, a more flexible type of business plan is required which is...
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The must-read summary of Tim Hurson and Tim Dunne's book: "Never Be Closing: How to Sell Better Without Screwing Your Clients, Your Colleagues, or Yourself".This complete summary of the ideas from Tim Hurson and Tim Dunne's book "Never Be Closing" provides an updated approach to selling. While in the past, salespeople would attempt numerous closes until the client relented, the...
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