A must-read summary of Michel Robert and Bernard Racine's book: "e-Strategy Pure & Simple: Connecting Your Internet Strategy To Your Business Strategy".This complete summary of the ideas from Michael Robert and Bernard Racine's book "e-Strategy Pure & Simple" shows that many CEOs are baffled by the Internet, and are delegating their decisions about an Internet strategy to consultants and IT...
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The must-read summary of Daniel Nissanoff's book: "Futureshop: How the New Auction Culture Will Revolutionize the Way We Buy, Sell and Get the Things We Really Want".This complete summary of the ideas from Daniel Nissanoff's book "Futureshop" presents a ground-breaking observation on the way our society is changing its 'accumulation' mindset and becoming an 'auction culture'. According to the author,...
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The must-read summary of David Bunnell's book: "The eBay Phenomenon: Business Secrets Behind the World's Hottest Internet Company".This complete summary of the ideas from David Bunnell's book "The eBay Phenomenon" analyses the winning business strategy of Pierre Omidyar and his partner Jeff Skoll and the reasons behind their success. In his book, the author has investigated the features of eBay...
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The must-read summary of David Lindahl and Jonathan Rozek's book: "The Six-Figure Second Income: How to Start and Grow a Successful Online Business without Quitting Your Day Job".This complete summary of the ideas from David Lindahl and Jonathan Rozek's book "The Six-Figure Second Income" shows how you can make a substantial income today by devoting your spare time to creating...
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The must-read summary of Davie Bovet and Joseph Martha's book: "Value Nets: Breaking the Supply Chain to Unlock Hidden Profits".This complete summary of the ideas from Davie Bovet and Joseph Martha's book "Value Nets" shows how the concept of "value nets" bring supply chain management and performance into the digital business era. In their book, the authors explain how a...
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The must-read summary of Duane Forrester's book: "Turn Clicks into Customers: Proven Marketing Techniques for Converting Online Traffic into Revenue".This complete summary of the ideas from Duane Forrester's book "Turn Clicks into Customers" shows how monetising a website takes planning and work. In his book, the author explains that you need to have two different activities happening at all times:...
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The must-read summary of Evan Schwartz's book: "Digital Darwinism: 7 Breakthrough Business Strategies for Surviving in the Cutthroat Web Economy".This complete summary of the ideas from Evan Schwartz's book "Digital Darwinism" shows how Darwin's theory can be equally applied to the digital business landscape, where huge numbers of web-based businesses are being created every day. Only the fittest and most...
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The must-read summary of Evan Schwartz's book: "Webonomics: Nine Essential Principles for Growing Your Business on the World Wide Web".This complete summary of the ideas from Evan Schwartz's book "Webonomics" presents a strategy for delivering business principles and strategies for successful internet-based commerce. In his book, the author explains the nine principles of Webonomics which have been derived from the...
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The must-read summary of Frank Feather's book: "FutureConsumer.com: The Webolution of Shopping to 2010".This complete summary of the ideas from Frank Feather's book "FutureConsumer.com" shows how the internet revolution has taken the shopping experience out of shops and into the home. This transition is set to completely transform the commercial and personal lifestyle landscape, effectively reversing everything in the industrial...
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The must-read summary of Frederick Newell's book: "Loyalty.Com: Customer Relationship Management in the New Era of Internet Marketing".This complete summary of the ideas from Frederick Newell's book "Loyalty.Com" shows how Customer Relationship Management is the process of making it easier and easier for customers to do business with you because you understand what they need better than anyone else. In...
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The must-read summary of Gary Vaynerchuk's book: "Jab, Jab, Jab, Right Hook: How to Tell Your Story in a Noisy Social World". This complete summary of the ideas from Gary Vaynerchuk's book "Jab, Jab, Jab, Right Hook" uses professional boxing as a perfect metaphor for doing business in the social media age. The author explains the correct step-by-step process to...
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The must-read summary of Grady Means and David Schneider's book: "Metacapitalism: The e-Business Revolution and the Design of 21st-Century Companies and Markets".This complete summary of the ideas from Grady Means and David Schneider's book "Metacapitalism" shows that MetaCapitalism was the optimum design for the companies and markets of the twenty-first century which would be reshaped by the e-Business revolution. In...
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The must-read summary of James Citrin's book: "Zoom: How 12 Exceptional Companies Are Navigating the Road to the Next Economy".This complete summary of the ideas from James Citrin's book "Zoom" shows that in order to succeed and excel in the emerging economy, business leaders need to master six basic strategies. In his book, the author explores each of these strategies...
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The must-read summary of John Rossman's book: "The Amazon Way: 14 Leadership Principles Behind the World’s Most Disruptive Company".This complete summary of the ideas from John Rossman's book "The Amazon Way" reveals the leadership ‘secrets’ behind one of the biggest companies in the world. These fourteen leadership principles include obsessing over the customer, thinking big and always insisting on the...
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The must-read summary of Kenichi Ohmae's book: "The Invisible Continent: Four Strategic Imperatives of the New Economy".This complete summary of the ideas from Jenichi Ohmae's book "The Invisible Continent" shows that the discovery of a new continent has always created substantial opportunities to create wealth. According to Ohmae, the same opportunities are arising today, not because of the discovery of...
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The must-read summary of Laurie Windham and Ken Orton's book: "The Soul of the New Consumer: The Attitudes, Behaviors and Preferences of E-Customers".This complete summary of the ideas from Laurie Windham and Ken Orton's book "The Soul of the New Consumer" asks an important question: “What are the new consumers of the Internet economy like, and how do they differ...
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