The must-read summary of Cindy Alvarez's book: "Lean Customer Development: Building Products Your Customers Will Buy".This complete summary of the ideas from Cindy Alvarez's book "Lean Customer Development" demonstrates how traditional companies develop a new product and then look for ways to market it. According to Alvarez, a better approach is ‘Lean Customer Development’, which identifies a customer need and...
Read more
-
-
The must-read summary of Clay Shirky's book: "Here Comes Everybody: The Power of Organizing Without Organizations". This complete summary of the ideas from "Here Comes Everybody" shows that groups of people are incredibly hard to organise. That’s why until now, only large corporations could generally afford to buy the tools and build the infrastructure required to sync the joint efforts...
Read more -
The must-read summary of Clayton Christensen and Michael Raynor's book: "The Innovator's Solution: Creating and Sustaining Successful Growth".This complete summary of the ideas from Clayton Christensen and Michael Raynor's book "The Innovator's Solution" shows how capital markets demand that all companies should grow by commercialising innovations. The companies who are successful in doing this are rewarded spectacularly, however only one...
Read more -
The must-read summary of Constantinos Markides and Paul Geroski's book: "Fast Second: How Smart Companies Bypass Radical Innovation to Enter and Dominate New Markets".This complete summary of the ideas from Constantinos Markides and Paul Geroski's book "Fast Second" demonstrates that the firms which develop and pioneer radical innovations are rarely the ones that ultimately end up dominating the markets they...
Read more -
The must-read summary of Cynthia Rabe's book: "The Innovation Killer: How What We Know Limits What We Can Imagine - And What Smart Companies Are Doing About It”.This complete summary of the ideas from Cynthia Rabe's book "The Innovation Killer" shows that thinking innovatively is a challenge for many organisations because it requires a rather delicate balancing act. On the...
Read more -
The must-read summary of Dan Kennedy's book: "The Ultimate Marketing Plan: Find Your Most Promotable Competitive Edge, Turn It Into a Powerful Marketing Message and Deliver It to the Right Prospects".This complete summary of the ideas from Dan Kennedy's book "The Ultimate Competitive Advantage" shows that the true essence of marketing is simple: getting the right message to the right...
Read more -
The must-read summary of Dan S. Kennedy's book: "How to Succeed in Business by Breaking all the Rules: A Plan for Entrepreneurs".This complete summary of the ideas from Dan S. Kennedy's book "How to Succeed in Business by Breaking all the Rules" points out that most business books give “rules for success”. However, the research suggests that in fact, people...
Read more -
The must-read summary of Daniel Esty and Andrew Winston's book: "Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage".This complete summary of the ideas from Daniel Esty and Andrew Winston's book "Green to Gold" shows how the environment is no longer a fringe interest - it has now moved to center stage...
Read more -
The must-read summary of Danny Miller and Isabelle Le-Breton-Miller's book: "Managing for the Long Run: Lessons in Competitive Advantage from Great Family Businesses".This complete summary of the ideas from Danny Miller and Isabelle Le-Breton-Miller's book "Managing for the Long Run" shows how in every systematic study, Family Controlled Businesses (FCBs) have been shown to outperform public companies in terms of...
Read more -
The must-read summary of Daryl Conner's book: "Leading at the Edge of Chaos: How to Create the Nimble Organization".This complete summary of the ideas from Daryl Conner's book "Leading at the Edge of Chaos" shows that being nimble is now a key element of any sustainable competitive advantage that an organisation may attempt to secure and defend. Nimbleness is not...
Read more -
The must-read summary of Dave Lavinsky's book: "Start at the End: How Companies Can Grow Bigger and Faster by Reversing Their Business Plans".This complete summary of the ideas from Dave Lavinsky's book "Start at the End" shows that the best way to write a business plan is to reverse the normal order. In his book, the author explains that you...
Read more -
The must-read summary of Dave Marcum, Steve Smith and Mahan Khalsa's book: "BusinessThink: Rules For Getting It Right – Now and No Matter What!" This complete summary of the ideas from Dave Marcum, Steve Smith and Mahan Khalsa's book "BusinessThink" shows that today, everyone in a business organization needs to be able to think logically and effectively. Therefore, what’s needed...
Read more -
The must-read summary of Dave Ulrich, Jack Zenger and Norm Smallwood's book: "Results-Based Leadership: How Leaders Build the Business and Improve the Bottom Line".This complete summary of the ideas from Dave Ulrich, Jack Zenger and Norm Smallwood's book "Results-Based Leadership" highlights that a leader's effectiveness can be measured by a simple equation - effective leadership is based on 4 Key...
Read more -
The must-read summary of David C. Robertson and Bill Breen's book: "Brick by Brick: How LEGO Rewrote the Rules of Innovation and Conquered the Global Toy Industry".This complete summary of the ideas from David C. Robertson and Bill Breen's book "Brick by Brick" explains innovation through the story of the LEGO Group. LEGO was founded in 1932 and through sheer...
Read more -
The must-read summary of David Edery and Ethan Mollick's book: "Changing the Game: How Video Games Are Transforming the Future of Business".This complete summary of the ideas from David Edery and Ethan Mollick's book "Changing the Game" shows how the video game sector has become an enormous business and is about to enter yet another phase of growth as companies...
Read more -
The must-read summary of David Goldsmith and Lorrie Goldsmith's book: "Paid to Think: A Leader's Toolkit for Redefining Your Future".This complete summary of the ideas from David Goldsmith and Lorrie Goldsmith's book "Paid to Think" shows how managers are paid to think about the twelve core activities where they add value as a leader. In their book, the authors highlight...
Read more