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  • The must-read summary of Amir Hartman's book: "Ruthless Execution: What Business Leaders Do When Their Companies Hit the Wall".This complete summary of the ideas from Amir Hartman's book "Ruthless Execution" shows that every business, no matter how successful, eventually hits difficulties. When this happens, most businesses choose one of two strategies: trusting that hype will gloss over problems or savage...
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  • The must-read summary of Andrew S. Grove's book: “Only the Paranoid Survive: How to Exploit the Crisis Points that Challenge Every Company and Career”.This complete summary of the ideas from Andrew S. Grove's book "Only the Paranoid Survive" explains that sooner or later, every successful company will face a strategic inflection point - a point at which the fundamental rules...
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  • The must-read summary of Andy Sernovitz's book: "Word of Mouth Marketing: How Smart Companies Get People Talking".This complete summary of the ideas from Andy Sernovitz's book "Word of Mouth Marketing" shows how this type of marketing isn't really about the marketers, or even marketing itself. It's all about creating happy customers and making them your best advertisers. In his book,...
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  • The must-read summary of Annabelle Gawer and Michael Cusumano's book: "Platform Leadership: How Intel, Microsoft and Cisco Drive Industry Innovation".This complete summary of the ideas from Annabelle Gawer and Michael Cusumano's book "Platform Leadership" shows that the key to success in the high tech field is to succeed in moulding your product into a platform. Platform leaders use a business...
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  • The must-read summary of Avinash Dixit and Barry Nalebuff's book: "The Art of Strategy: A Game Theorist's Guide to Success in Business and in Life".This complete summary of the ideas from Avinash Dixit and Barry Nalebuff's book "The Art of Strategy" shows how game theory can be relevant and applicable to contexts other than academia, as it aids strategic thinking....
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  • The must-read summary of B. Joseph Pine II and James Gilmore's book: "The Experience Economy: Work is Theatre and Every Business a Stage".This complete summary of B. Joseph Pine II and James Gilmore's book "The Experience Economy" shows that every company is based on what they choose to charge money for. In their book, the authors explain the benefits of...
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  • The must-read summary of Barbara and Elizabeth Pagano's book: "The Transparency Edge: How Credibility Can Make or Break You in Business".This complete summary of the ideas from Barbara and Elizabeth Pagano's book "The Transparency Edge" shows that, in the wake of numerous high-profile business and accounting disasters, transparency delivers clear and compelling business benefits. In their book, the authors highlight...
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  • The must-read summary of Bernd Schmitt and Laura Brown's book: "Build Your Own Garage: Blueprints and Tools to Unleash Your Company's Hidden Creativity".This complete summary of the ideas from Bernd Schmitt and Laura Brown's book "Build Your Own Garage" explains how in business, garages are considered to be the places where good ideas can be grown into new businesses. In...
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  • The must-read summary of Bertrand Cesvet, Tony Babinski and Eric Alper's book: "Conversational Capital: How to Create Stuff People Love to Talk About".This complete summary of the ideas from Bertrand Cesvet, Tony Babinski and Eric Alper's book "Conversational Capital" shows the importance of injecting intensity into ordinary products and services to turn them into experiences that consumers love and will...
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  • The must-read summary of Bill Aulet's book: "Disciplined Entrepreneurship: 24 Steps to a Successful Startup".This complete summary of the ideas from Bill Aulet's book "Disciplined Entrepreneurship" explains that great entrepreneurs aren't born with a special set of skills, they just make excellent products. This is a skill that can be taught and the author shows you exactly how you can...
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  • The must-read summary of Bill Davidson's book: Breakthrough: How Great Companies Set Outrageous Objectives and Achieve Them".This complete summary of the ideas from Bill Davidson's book "Breakthrough" shows how the most successful companies get to the top and stay there by consistently challenging themselves to achieve goals that may seem unreasonable or even outrageous. In his book, Bill Davidson explains...
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  • The must-read summary of Bill Gates' book: "Business @ the Speed of Thought: Using a Digital Nervous System". This complete summary of the ideas from Bill Gates' book "Business @ the Speed of Thought" shows that competitive business advantage in the 21st century will revolve around an organisation’s ability to adapt to changing circumstances rapidly. To achieve this, information needs...
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  • The must-read summary of Bill Price and David Jaffe's book: "The Best Service Is No Service: How to Liberate Your Customers from Customer Service, Keep Them Happy & Control Costs".This complete summary of the ideas from Bill Price and David Jaffe's book "The Best Service Is No Service" shows that customers don't want a "relationship" with a company - they...
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  • The must-read summary of Bo Burlingham's book: "Small Giants: Companies that Choose to Be Great Instead of Big".This complete summary of the ideas from Bo Burlingham's book "Small Giants" shows how many people believe that success must be measured by growth. However, the vast majority of businesses are privately owned and can stay the same size and still generate excellent...
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  • The must-read summary of Bob Prosen's book: "Kiss Theory Goodbye: Five Proven Ways to Get Extraordinary Results in Any Company".This complete summary of the ideas from Bob Prosen's book "Kiss Theory Goodbye" shows that there is never a shortage of good business plans that should work, however, almost no businesses live up to their potential. In his book, the author...
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  • Leap

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    The must-read summary of Bob Schmetterer's book: "Leap: A Revolution in Creative Business Strategy".This complete summary of the ideas from Bob Schmetterer's book "Leap" explains the author's compelling revolutionary idea: instead of hiring an ad agency for your product, use the agency at the beginning of the process to develop a big Creative Business Idea (CBI) around which the company's...
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