The must-read summary of Mark Murphy's book: "Hard Goals: The Secret of Getting from Where You Are to Where You Want To Be".This complete summary of the ideas from Mark Murphy's book "Hard Goals" asks a significant question: "Why is it that some people achieve so much while others seem to just spin their wheels and get nowhere?”. In his...
Read more
-
-
The must-read summary of Mark Murphy's book: "Hundred Percenters: Challenge Your Employees to Give it Their All and They’ll Give You Even More". This complete summary of the ideas from Mark Murphy's book "Hundred Percenters" shows that in order to motivate your employees to be 100% workers, you need to be a 100% leader. In this summary you will find...
Read more -
The must-read summary of Mark Stevens' book: "Your Marketing Sucks".This complete summary of the ideas from Mark Stevens' book "Your Marketing Sucks" shows how marketers need to be aware of how many sales are being generated by their marketing campaigns. In his book, the author tackles the eight common myths of marketing and reveals the truth behind what makes marketing...
Read more -
The must-read summary of Mark Thompson and Brian Tracy's book: "Now, Build a Great Business!: 7 Ways to Maximize Your Profit in Any Market". This complete summary of the ideas from Mark Thompson and Brian Tracy's book "Now, Build a Great Business!" shows that now is the perfect time to start building a great business that will rise to the...
Read more -
The must-read summary of Mark W. Johnson's book: "Seizing the White Space: Business Model Innovation for Growth and Renewal".This complete summary of the ideas from Mark W. Johnson's book "Seizing the White Space" shows that businesses that are successful in the long term are adept at negotiating "white space" - the area outside of their current competencies and core activity....
Read more -
The must-read summary of Martin Fridson's book: “How to Be a Billionaire: Proven Strategies from the Titans Of Wealth”.This complete summary of the ideas from Martin Fridson's book "How to Be a Billionaire" shows that all billionaires use the same methods and strategies to make their money. The author shares his knowledge on how billionaires begin with the same elements...
Read more -
The must-read summary of Martin Reeves, Knut Haanaes and Janmejaya Sinha's book: "Your Strategy Needs a Strategy: How to Choose and Execute the Right Approach".This complete summary of the ideas from Martin Reeves, Knut Haanaes and Janmejaya Sinha's book "Your Strategy Needs a Strategy" explains that strategy is not a one-size-fits-all concept; it must be adapted based on your personal...
Read more -
The must-read summary of Mary Cronin's book: "Unchained Value: The New Logic of Digital Business".This complete summary of the ideas from Mary Cronin's book "Unchained Value" shows that you can’t transform a conventional firm into a digital business by simply grafting a few Web initiatives onto the current business structures. Instead, the existing business chain will need to be replaced...
Read more -
The must-read summary of Matthew E. May's book: "In Pursuit of Elegance: Why the Best Ideas Have Something Missing".This complete summary of the ideas from Matthew E. May's book "In Pursuit of Elegance" shows how every business is searching for a product or concept that is elegant, and which customers will love so much that they recommend it to all...
Read more -
The must-read summary of Matthew Stewart's book: "The Management Myth: Why the Experts Keep Getting It Wrong".This complete summary of the ideas from Matthew Stewart's book "The Management Myth" shows how many believe that business management is a body of discrete and specialised technical expertise which is a formal academic discipline. However, this is an illusion which has been created...
Read more -
The must-read summary of Michael Basch's book: "Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day".This summary of the ideas from Michael Basch's book "Customer Culture" shows how building a business that focuses exclusively on what the customer wants requires the right systems to be put in place so that the company consistently acts to...
Read more -
The must-read summary of Michael Belfiore's book: "Rocketeers: How a Visionary Band of Business Leaders, Engineers and Pilots Is Boldly Privatizing Space".This complete summary of the ideas from Michael Belfiore's book "Rocketeers" shows how entrepreneurs can successfully exploit scientific goals. In his book, the author demonstrates how the X-price has had far-reaching effects. Entrepreneurs can stimulate not only the economy,...
Read more -
The must-read summary of Michael Dell and Catherine Fredman's book: "Direct from Dell: Strategies That Revolutionized an Industry".This complete summary of the ideas from Michael Dell and Catherine Fredman's book "Direct from Dell" tells the story of how Dell grew from a start-up company in 1984 to become the second largest manufacturer and marketer of computers in the world. In...
Read more -
The must-read summary of Michael E. Gerber's book: "The E-Myth Revisited".This complete summary of the ideas from Michael E. Gerber's book "The E-Myth Revisited" shows that small businesses tend to be too focused on internal issues - therefore neglecting the larger picture - which is detrimental in the long term. This useful summary explains how you can make your business...
Read more -
The must-read summary of Michael Gerber's book: "The E-Myth Manager: Why Management Doesn't Work - And What to Do about It".This complete summary of the ideas from Michael Gerber's book "The E-Myth Manager" explains the concept of the entrepreneurial myth, which states that because someone knows how to do the technical work of a business, they also tend to assume...
Read more -
The must-read summary of Michael Gerber’s book: “E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company”. This complete summary of the ideas from Michael Gerber’s book “E-Myth Mastery” shows why the entrepreneur is a critical part of the success of a company and how their mindset has an impact on the operation of the business. In his...
Read more