The must-read summary of Rita McGrath and Ian MacMillan's book: "Marketbusters: 40 Strategic Moves that Drive Exceptional Business Growth".This complete summary of the ideas from Rita McGrath and Ian MacMillan's book "Marketbusters" explains how a "marketbuster" is defined as a powerful strategic move that alters the competitive landscape in such a way that it puts your company on the road...
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Marketbusters: 40 Strategic Moves that Drive Exceptional Business Growth
Marketbusters
Review and Analysis of Mcgrath and Macmillan's Book
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MarketbustersReview and Analysis of Mcgrath and Macmillan's Bookhttps://www.mustreadsummaries.com/summary/marketbusters/978251101959736EBookapplication/pdfBusinessNews PublishingThe must-read summary of Rita McGrath and Ian MacMillan's book: "Marketbusters: 40 Strategic Moves that Drive Exceptional Business Growth".This complete summary of the ideas from Rita McGrath and Ian MacMillan's book "Marketbusters" explains how a "marketbuster" is defined as a powerful strategic move that alters the competitive landscape in such a way that it puts your company on the road to high long-term growth. In their book, the authors present their research into the moves and present five approaches that will lead to marketbusters. This summary provides the reader with key business tools to create a future winning strategy.Added-value of this summary:- Save time- Understand key concepts- Expand your knowledgeTo learn more, read "Marketbusters" and find out how you can develop your strategy to include moves that will change your position in the game forever.The must-read summary of Rita McGrath and Ian MacMillan's book: "Marketbusters: 40 Strategic Moves that Drive Exceptional Business Growth".This complete summary of the ideas from Rita McGrath and Ian MacMillan's book "Marketbusters" explains how a "marketbuster" is defined as a powerful strategic move that alters the competitive landscape in such a way that it puts your company on the road to high long-term growth. In their book, the authors present their research into the moves and present five approaches that will lead to marketbusters. This summary provides the reader with key business tools to create a future winning strategy.Added-value of this summary:- Save time- Understand key concepts- Expand your knowledgeTo learn more, read "Marketbusters" and find out how you can develop your strategy to include moves that will change your position in the game forever.application/pdf1 business success, company growth, dominating competition, management & strategy, marketing, performance & productivity, structural adjustments business success, company growth, dominating competition, management & strategy, marketing, performance & productivity, structural adjustmentstextual
DOWNLOAD THIS SUMMARYThe must-read summary of Rita McGrath and Ian MacMillan’s book: “Marketbusters: 40 Strategic Moves that Drive Exceptional Business Growth”.
This complete summary of the ideas from Rita McGrath and Ian MacMillan’s book “Marketbusters” explains how a “marketbuster” is defined as a powerful strategic move that alters the competitive landscape in such a way that it puts your company on the road to high long-term growth. In their book, the authors present their research into the moves and present five approaches that will lead to marketbusters. This summary provides the reader with key business tools to create a future winning strategy.
Added-value of this summary:
– Save time
– Understand key concepts
– Expand your knowledge
To learn more, read “Marketbusters” and find out how you can develop your strategy to include moves that will change your position in the game forever.
Product details
| ISBN | 9782511019597 |
|---|---|
| Publisher | BusinessNews Publishing |
| Serie | BusinessBook Summaries |
| Format | |
| Pages | 36 |
| File size | 1.6 MB |
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