The must-read summary of Michael Eisner and Tony Schwartz's book: "Michael Eisner: Work in Progress".This complete summary of the ideas from Michael Eisner and Tony Schwartz's book "Michael Eisner" tells the success story of the prominent CEO of The Walt Disney Company, Michael Eisner. Blending the personal and the professional, Eisner describes his setbacks and triumphs on the ever-changing marketplace...
Read more
-
-
The must-read summary of Randall E. Stross' book: "The Microsoft Way: The Real Story of How the Company Outsmarts Its Competition".This complete summary of the ideas from Randall E. Stross' book "The Microsoft Way" shows that, for one reason or another, most people seem to assume Microsoft’s success has been the result of predatory marketing. In his book, the author...
Read more -
The must-read summary of Robert Hiebeler, Thomas Kelly and Charles Ketteman's book: "Best Practices: Building Your Business With Customer-Focused Solutions".This complete summary of the ideas from Robert Hiebeler, Thomas Kelly and Charles Ketteman's book "Best Practices" shows a research project to identify specifically what world-class companies do better than anyone else. Six business processes were identified and labeled ''best practices"...
Read more