The must-read summary of Adrian Slywotzky and David Morrison's book: "How Digital is Your Business?: Creating the Company of the Future". This complete summary of the ideas from Adrian Slywotzky and David Morrison's book "How Digital is Your Business?" shows why every good business needs to fundamentally re-examine its processes in relation to digital technology. In their book, the authors...
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The must-read summary of Bill Gates' book: "Business @ the Speed of Thought: Using a Digital Nervous System". This complete summary of the ideas from Bill Gates' book "Business @ the Speed of Thought" shows that competitive business advantage in the 21st century will revolve around an organisation’s ability to adapt to changing circumstances rapidly. To achieve this, information needs...
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The must-read summary of Daniel Nissanoff's book: "Futureshop: How the New Auction Culture Will Revolutionize the Way We Buy, Sell and Get the Things We Really Want".This complete summary of the ideas from Daniel Nissanoff's book "Futureshop" presents a ground-breaking observation on the way our society is changing its 'accumulation' mindset and becoming an 'auction culture'. According to the author,...
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The must-read summary of Eric Reis' book: "The Lean Startup: How Today’s Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses"This complete summary of the ideas in Eric Reis' book "The Lean Startup" shows that most startups tend to burn through their resources and then disappear because they never get around to seeing what their potential customers think of what...
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The must-read summary of Eric Schmidt, Jonathan Rosenberg and Alan Eagle's book: "How Google Works: The Rules for Success in the Internet Century".This complete summary of the ideas from Eric Schmidt, Jonathan Rosenberg and Alan Eagle's book "How Google Works" demonstrates how the power has shifted in companies due to the “Internet Century”. Individuals known as ‘smart creatives’ can now...
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The must-read summary of Geoffrey Moore's book: "Dealing with Darwin: How Great Companies Innovate at Every Phase of Their Evolution". This complete summary of the ideas from Geoffrey Moore's book "Dealing with Darwin" shows that in just the same way as a Darwinian battle for the survival of the fittest occurs in the natural world, a similar kind of phenomena...
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The must-read summary of J. David Kuo's book: "Dot.Bomb: Inside an Internet Goliath - from Lunatic Optimism to Panic and Crash".This complete summary of the ideas from J. David Kuo's book "Dot.Bomb" shows how Craig Winn, a retail business founder, predicted how retail would one day be run by technology. To stay ahead of the curve, he founded ValueAmerica.com, which...
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The must-read summary of Jay Conrad Levinson and Charles Rubin's book: "Guerrilla Marketing on the Internet: The Complete Guide to Making Money On-Line".This complete summary of the ideas from Jay Conrad Levinson and Charles Rubin's book "Guerrilla Marketing on the Internet" shows that the essential goal of guerrilla marketing is to achieve conventional goals – such as profits – using...
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The must-read summary of Jeff Howe's book: "Crowdsourcing: Why the Power of the Crowd is Driving the Future of Business". This complete summary of the ideas from Jeff Howe's book "Crowdsourcing" explains that “crowdsourcing” is the act of taking a task traditionally performed by a designated agent (such as an employee or a contractor) and outsourcing it by making an...
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The must-read summary of Jim Cockrum's book: "Free Marketing: 101 Low and No-Cost Ways to Grow Your Business Online & Off".This complete summary of the ideas from Jim Cockrum's book "Free Marketing" shows that the best and most productive marketing strategies in the current business era are, in fact, completely or virtually free. In his book, the author highlights three...
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The must-read summary of John Hagel III, John Seely Brown and Lang Davison's book: "The Power of Pull: How Small Moves, Smartly Made, Can Set Big Things in Motion".This complete summary of the ideas from John Hagel III, John Seely Brown and Lang Davison's book "The Power of Pull" shows that a profound change is underway in commerce and in...
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The must-read summary of Kevin Kelly's book: "New Rules for the New Economy: 10 Radical Strategies for a Connected World".This complete summary of the ideas from Kevin Kelly's book "New Rules for the New Economy" shows how our world is now focused on connectivity. The new economy is all about communication becoming deeper, more cost effective and wider than ever...
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The must-read summary of Larry Downes and Chunka Mui's book: "Unleashing the Killer App: Digital Strategies for Market Dominance".This complete summary of the ideas from Larry Downes and Chunka Mui's book "Unleashing the Killer App" shows that killer apps are compelling new commercial products and services that are created when new technologies, products and services combine in radical ways. They...
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The must-read summary of Neil Fiore's book: "The Now Habit: A Strategic Program for Overcoming Procrastination and Enjoying Guilt-Free Play".This complete summary of the ideas from Neil Fiore's book "The Now Habit" describes the act of procrastination and offers a strategic program providing you with the tools needed to move up a gear. This useful summary highlights how changing some...
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The must-read summary of Peter H. Diamandis and Steven Kotler’s book: "Abundance: The Future Is Better Than You Think". This complete summary of the ideas from Peter H. Diamandis and Steven Kotler’s book “Abundance” shows how advances in technology will make the world capable of meeting and exceeding the basic needs of every human on the planet. According to the...
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The must-read summary of Ricardo Semler's book: “The Seven-Day Weekend: Finding The Work/Life Balance”.This complete summary of the ideas from “The Seven-Day Weekend” exposes the origins of ingrained habits in the business world and explains how changing them might be for the better. This useful summary provides you with the tools necessary to identify said habits in your company and...
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