The must-read summary of Guy Kawasaki and Peg Fitzpatrick's book: "The Art of Social Media: Power Tips for Power Users". This complete summary of the ideas from Guy Kawasaki and Peg Fitzpatrick's book "The Art of Social Media" explains how social media has become one of the most effective ways to market a product, promote a business and communicate with...
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The must-read summary of Guy Kawasaki's book "The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything".This complete summary of the ideas from Guy Kawasaki's book "The Art of the Start" shows how starting a business is an art. In his book, the author explains a step-by-step approach for starting any business project, from launching a start-up...
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The must-read summary of Guy Kawasaki's book: "Enchantment: The Key to Attracting People to Your Company".This complete summary of the ideas from Guy Kawasaki's book "Enchantment" shows that even if you have an insanely great mousetrap, the world will not beat a path to your door. Everyone’s busy doing their own thing. In practice, the greater your mousetrap is, the...
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The must-read summary of Guy Kawasaki's book: "How to Drive Your Competition Crazy: Creating Disruption for Fun and Profit". This complete summary of the ideas from Guy Kawasaki's book "How to Drive Your Competition Crazy" shows that the best business strategy is to actively take on your competition, and diminish any advantages they have. In his book, the author highlights...
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The must-read summary of Guy Kawasaki's book: "Reality Check: The Irreverent Guide to Outsmarting, Outmanaging and Outmarketing Your Competition".This complete summary of the ideas from Guy Kawasaki's book "Reality Check" shows that when you’re in the process of trying to start a new enterprise, you’re far better off getting candid and realistic feedback than you ever are settling for polite...
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The must-read summary of Guy Kawasaki's book: "Rules for Revolutionaries: The Capitalist Manifesto for Creating and Marketing New Products and Services".This complete summary of the ideas from Guy Kawasaki's book "Rules for Revolutionaries" shows that if any company aspires to change the world rather than just make a few bucks, it has to successfully generate and exploit a business revolution....
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The must-read summary of Guy Kawasaki's book: "Selling the Dream: How to Promote Your Product, Company or Ideas Using Everyday Evangelism".This complete summary of the ideas from Guy Kawasaki's book "Selling the Dream" shows how evangelism combines passion and an almost religious strength zeal into the overall process of convincing other people to believe in a product or service as...
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