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competition

  • The must-read summary of Al Ries and Jack Trout's book "Positioning: The Battle for Your Mind".This complete summary of the ideas from Al Ries and Jack Trout's book "Positioning: The Battle for Your Mind" shows how effective product positioning has an impact on the perceptions of the target market. The authors show how all of the elements of product positioning...
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  • The must-read summary of Albert J. Dunlap's book: "Mean Business: How I Save Bad Companies and Make Good Companies Great".This complete summary of the ideas from Albert J. Dunlap's book "Mean Business" shows that the essence of business is competitiveness. Success in business is not built on a foundation of being good enough to survive. Instead, long-term success is based...
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  • The must-read summary of Arthur Rubinfeld and Collins Hemingway's book: "Built for Growth: Expanding Your Business Around the Corner or Across the Globe". This complete summary of the ideas from Arthur Rubinfield and Collins Hemingway's book "Built for Growth" shows that great national and international retail success stories don’t happen by accident. It isn’t just a case of opening a...
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  • The must-read summary of Guy Kawasaki's book "The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything".This complete summary of the ideas from Guy Kawasaki's book "The Art of the Start" shows how starting a business is an art. In his book, the author explains a step-by-step approach for starting any business project, from launching a start-up...
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  • Winning

    $4.99
    The must-read summary of Jack Welch and Suzy Welch's book: "Winning". This complete summary of the ideas from "Winning" discusses the question that is on everybody's mind in the world of business: What does it take to win? Providing you with a summary of Welch's business philosophy as well as with advice on how to look at your company and...
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  • Zoom

    $4.99
    The must-read summary of James Citrin's book: "Zoom: How 12 Exceptional Companies Are Navigating the Road to the Next Economy".This complete summary of the ideas from James Citrin's book "Zoom" shows that in order to succeed and excel in the emerging economy, business leaders need to master six basic strategies. In his book, the author explores each of these strategies...
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  • Launch

    $4.99
    The must-read summary of Jeff Walker's book: "Launch: An Internet Millionaire’s Secret Formula to Sell Almost Anything Online, Build a Business You Love, and Live the Life of Your Dreams".This complete summary of the ideas from Jeff Walker's book "Launch" details how successful online businesses are all about product launches. If you can turn your marketing into an event, just...
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  • The must-read summary of Karen Southwick's book: "High Noon: The Inside Story of Scott McNealy and the Rise of Sun Microsystems".This complete summary of the ideas from Karen Southwick's book "High Noon" tells the story behind the success of Sun Microsystems from its creation in 1982 to 1999, when over half of companies worldwide were using Java technology and Sun...
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  • The must-read summary of Mark Gottfredson and Steve Schaubert's book: "The Breakthrough Imperative: How the Best Managers Get Outstanding Results".This complete summary of the ideas from Mark Gottfredson and Steve Schaubert's book "The Breakthrough Imperative" shows how every CEO today is under intense pressure from shareholders and outside analysts to generate performance breakthroughs. If visible progress towards a breakthrough isn’t...
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  • The must-read summary of Sergio Zyman's book: "The End of Marketing as We Know It".This complete summary of the ideas from Sergio Zyman's book "The End of Marketing as We Know It" reveals the author's central tenet behind his work at Coca Cola: marketing is an act of magic that people have taken an oath to protect. According to Zyman,...
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  • The must-read summary of Theodore Kinni and Al Ries' book: "Future Focus: How 21 Companies Are Capturing 21st Century Success".This complete summary of the ideas from Theodore Kinni and Al Ries' book "Future Focus" raises an essential question: What are the ingredients of 21st century corporate success? Using quantitative and qualitative criteria, the authors have identified a list of 21...
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  • The must-read summary of Tim Jackson's book: "Inside Intel: How Andy Grove Built the World's Most Successful Chip Company".This complete summary of the ideas from Tim Jackson's book "Inside Intel" shows how Robert Noyce and Gordon Moore built their company thanks to their reputations and their dedication to their goals. In his book, the author tells their compelling story and...
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