The must-read summary of C.K. Prahald and Venkat Ramaswamy's book: "The Future of Competition: Co-Creating Unique Value with Customers".This complete summary of the ideas from C.K. Prahald and Venkat Ramaswamy's book "The Future of Competition" shows how commercial advantage used to be created by manufacturing a better product. Nowadays, value comes from the experiences of customers. In their book, the...
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The must-read summary of James McGregor's book: "One Billion Customers: Lessons from the Front Lines of Doing Business in China".This complete summary of the ideas from James McGregor's book "One Billion Customers" shows that it is difficult to emphasise just how important the Chinese economy will end up becoming to the global economy in the future. China has already surpassed...
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The must-read summary of John Naisbitt's book: "Global Paradox: The Bigger the World Economy, the More Powerful Its Smallest Players".This complete summary of the ideas from John Naisbitt's book "Global Paradox" answers a fundamental question: what is the global paradox? In his book, the author explains that as the world economy expands, the smallest elements (right down to the individual)...
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The must-read summary of Kenichi Ohmae's book: "The Invisible Continent: Four Strategic Imperatives of the New Economy".This complete summary of the ideas from Jenichi Ohmae's book "The Invisible Continent" shows that the discovery of a new continent has always created substantial opportunities to create wealth. According to Ohmae, the same opportunities are arising today, not because of the discovery of...
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The must-read summary of Peter Schwartz's book: "Inevitable Surprises: Thinking Ahead in a Time of Turbulence".This complete summary of the ideas from Peter Schwartz's book "Inevitable Surprises" shows that most of the "surprises" that will hit the economic world in the next 25 years are actually predictable and inevitable. In his book, the author explains how every savvy businessperson should...
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The must-read summary of Suzanne Berger's book: "How We Compete: What Companies Around the World Are Doing to Make It in Today's Global Economy".This complete summary of the ideas from Suzanne Berger's book "How We Compete" presents the author's research on how world companies are competing and suggests that the impact of globalisation is not quite as one-dimensional as we...
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The must-read summary of Thomas Friedman's book: "The Lexus and the Olive Tree: Understanding Globalization". This complete summary of the ideas from Thomas Friedman's book "The Lexus and the Olive" shows that globalisation is a fundamentally new and better way to do business. As such, a new and brighter era of globalisation is just in the process of beginning as...
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The must-read summary of Thomas L. Friedman's book: "The World Is Flat: A Brief History of the Twenty-First Century".This complete summary of the ideas from "The World Is Flat" explains that the changes undergone by the business world in the 21st century are a result of the availability of cheap and ubiquitous means of telecommunication. In addition to exposing the...
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The must-read summary of Vijay Mahajan and Kamini Banga's book: "The 86% Solution: How to Succeed in the Biggest Market Opportunity of the 21st Century".This complete summary of the ideas from Vijay Mahajan and Kamini Banga's book "The 86% Solution" shows that most global businesses have traditionally focused on selling to the developed world which contains the wealthiest 14% of...
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